Smart brands are embracing longevity.
With 50+ consumers breaking stereotypes and experiencing new life stages, successful companies are building brands that connect across generations, expand reach, and deliver real growth.
Inclusive Brands. Infinite Influence.
What We Do
Strategies that redefine engagement and build lasting loyalty across all life stages.
Strategy & Positioning – Helping brands rethink segmentation, messaging, and intergenerational engagement.
Research & Insights – Digging deep into consumer behaviors, cultural shifts, and market dynamics.
Workshops & Training – Equipping teams to shift their marketing mindset from age-specific to life-stage driven.
Brand Storytelling & Content – Crafting narratives that resonate across generations and break outdated stereotypes.
Implementation Readiness – Ensuring brands execute strategies that create real connection and loyalty.
Why Intransit?
The Only Choice for Future-Focused Brands
Expert Led Insight
Founded by Karen Attyah, a recognized leader in brand positioning and consumer insights, Intransit brings decades of expertise in helping brands shift from outdated strategies to future-focused, intergenerational engagement
Human Centered & Data Backed
We prioritize real human experiences over stereotypes, creating messaging that resonates with authenticity and cultural intelligence.
We blend qualitative and quantitative insights to develop strategies that aren’t just innovative—they drive results.
Deep Experience and Proven Track Record
We’ve worked with legacy brands, disruptive startups, and forward-thinking businesses across sectors like luxury, retail, tech, media, finance, and healthcare.
We’ve helped brands increase engagement, improve retention, and break into new market segments by shifting their marketing toward inclusive, intergenerational storytelling.